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On The Table Read Magazine, “the best entertainment magazine in the UK“, we check out the most popular TikTok Songs of 2023.
Hold onto your headphones, it’s time to rewind and revisit the hottest tracks that dominated TikTok in 2023! From dancefloor anthems to bedroom ballads, these tunes soundtracked millions of creative videos, hilarious trends, and heartfelt moments. Get ready to unleash your inner dance demon, belt out the lyrics at the top of your lungs, and maybe even shed a tear (or two) as we dive into the top TikTok songs of 2023.
Creator Economy Market Research Firm, Net Influencer investigated the most popular TikTok songs in the UK. The ranking was determined by investigating official sounds and audios over the past four months and analysing their performance on TikTok and Spotify.
More recently, TikTok has partnered with streaming services Spotify and Amazon Music for a new ‘add to music app’ function, and this is expected to further increase streams of trending songs on TikTok.
| Rank | Song | Artist | Total Streams | Potential Royalties (£) | Total Videos |
| 1 | Love You So | The King Khan & BBQ Show | 14,610,693 | 92,047 | 32,500,000 |
| 2 | Aesthetic | Tollan Kim | 3,699,001 | 23,304 | 17,300,000 |
| 3 | girls like me don’t cry (sped up) | thuy | 28,539,016 | 179,796 | 9,700,000 |
| 4 | This Wish – From “Wish” | Ariana DeBose & Disney | 1,115,744 | 7,029 | 4,300,000 |
| 5 | Notice Me | Guchi & Loud Behaviour | 1,012,896 | 6,381 | 3,900,000 |
| 6 | Paint The Town Red | Doja Cat | 503,843,730 | 3,174,215 | 2,700,000 |
| 7 | We Don’t Talk About Bruno | Encanto Cast | 454,072,527 | 2,860,657 | 2,500,000 |
| 8 | Barbie World | Nicki Minaj, Ice Spice & Aqua | 329,014,235 | 2,072,790 | 2,457,700 |
| 9 | Wassup Gway | FamousSally & YB | 2,664,077 | 16,784 | 2,400,000 |
| 10 | Endless Summer | Alan Walker | 15,041,142 | 94,759 | 2,400,000 |
The data revealed that The King Khan & BBQ Show’s 2005 release, ‘Love You So’, ranks as the number one most influential song, with 32,500,000 TikTok’s using the song. On Spotify, the song has earned an estimated £92,047 in royalties and has had a 5% playlist increase between August and October 2023, having landed in 450 playlists created by users.
Tollan Kim’s ‘Aesthetic’ ranks as the second most influential TikTok song, with over 17,300,000 videos using the song. Surprisingly, the song has had a playlist increase of 3900% on Spotify over the past three months and has earned an estimated £32,304 in royalties. This is surprising because the song features no singing and is often used as an ambient background track in TikTok videos.
The third most influential TikTok song is ‘Girls Like Me Don’t Cry (Sped Up)’ by ‘Thuy’. This song has been used over 9,700,000 times on TikTok. In the past three months, the song has seen a playlist increase of 47%, and has a total of 28,539,016 streams on Spotify; this means it has earned an estimated £179,796 in royalties.
‘This Wish’ performed by Ariana DeBose from the 2023 Disney Movie ‘Wish’ ranks as the fourth most influential TikTok song despite the film not being released yet. The song has been used in over 4,300,000 videos. On Spotify, the song has received over 1,115,744 streams despite only being available to listen to since the 18th of October 2023; the song has also had a 750% playlist increase from its release date to the end of October.
In fifth place is ‘Notice Me’, performed by Guchi and Loud Behaviour. The song has been used in over 3,900,000 videos on TikTok. The song was released in August 2023 and has received over 1,012,896 streams on Spotify, earning an estimated £6,381 in royalties. Though this is not as much as other songs, due to the song’s popularity on TikTok, the song could potentially earn more streams and royalties, as there has been a playlist increase of 400% since the song was released.
The data also revealed that ‘We Don’t Talk About Bruno’ from Disney’s ‘Encanto’ ranks among the most influential TikTok songs, despite being released in 2021. The song has been used in over 2,500,000 videos and has seen a 7% playlist increase in the past three months.
Nicki Minaj, Ice Spice and Aqua’s ‘Barbie World’ from the Barbie soundtrack also ranks among the most influential TikTok songs, with over 2,457,700 videos using the song. Despite being released prior to the film, the song has seen a 7% playlist increase in the past three months on Spotify and has earned an estimated £2,072,790 in royalties.
It is fascinating to see the power of social media, especially TikTok over the recent years. Most of these songs listed are performed by smaller, independent artists or artists from different generations and genres from other parts of the world. TikTok enables these artists to be discovered, or rediscovered, allowing for widespread exposure.
-Nii A. Ahene, Managing Director of Net Influencer
Source: TikTok, Spotify, SongStats
Playlist Increase: This is calculated by looking at the number of playlists the song is listed in at Month one and then comparing it to the number of playlists the song is listed in at Month 3. Only playlists with more than 200 followers are considered.
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