Ocean Activists Are Turning To Digital Art To Raise Awareness About Endangered Marine Life With Shark Girl Madison

As an Amazon Associate I earn from qualifying purchases.

On The Table Read ebook Magazine UK, Ocean Collective are collaborating with Polygon Studios and Eyeforce to release NFTS to raise awareness about endangered marine life, including new film with Shark Girl Madison.

With biodiversity in the oceans declining at rapid speed, activists consider the booming digital artwork market as one of the means to fuel ocean conservation. A global network of filmmakers—Ocean Collective— will be collaborating with blockchain partner Polygon Studios and award-winning production company Eyeforce to launch the “Museum of Extinction” to raise awareness about the ocean’s state.

Photo credit: Ocean Collective.

Red List Of Endangered Species

The decline in marine biodiversity has propelled activists to seek new ways to shed light on such urgent issues. Ocean Collective—a global network of filmmakers—will be collaborating with blockchain partner Polygon Studios and production company Eyeforce to launch digital artwork in the form of NFTs, which depicts animals from the IUCN Red List of Endangered Species. The NFTs are slated to fund an inspirational and educational documentary series as well as projects that will have a direct positive  impact on the state of the ocean.

The digital artwork approach was chosen because of its exponential growth during 2021, when market sales reached 25 billion dollars, making this the most successful year for NFTs to date. Industry giants have invested thousands of dollars into tokens, while other major companies have launched NFTs of their own.

Collection of NFTs depicts endangered marine species

The digital artwork collection, created by the artist MelodySheep, represents what the team of Ocean Collective refer to as the “Museum of Extinction”. The aim of the initiative is to depict a grim future that may become a reality within our lifetime, if necessary actions are not taken in time.

“The unique thing about this NFT Drop is that the NFTs are connected to direct impact measures as well as an inspirational documentary series about ocean activism. Selling NFTs is a new way to fund environmental film missions, while offering NFT buyers the potential of a value increase of their assets as the film project evolves,” Bob van de Gronde, director at Ocean Collective said.

Next to funding the documentary, Ocean Collective plans to invest 20% in projects with direct ocean impact measures. That includes plastic removal, protecting species and sequestering carbon through marine ecosystems.

Although recently cryptocurrencies and NFTs have received a lot of criticism due to their energy consumption, Ocean Collective commits to going beyond ‘being carbon neutral’ and aims to be ‘carbon positive’. That means that with every NFT sold, more CO2 will be filtered out of the air than it will produce with the transaction itself. 5% of the total budget from digital artwork sales will be used to sequester carbon from marine ecosystems.

“One of our goals is to show people how powerful some of these ecosystems are in our fight with a warming planet. Coastal ecosystems sequester up to 20 times more CO2 than terrestrial systems, the big difference is that these underwater worlds are often unprotected like we would protect terrestrial forests,” van de Gronde said. 

Photo credit: Ocean Collective. Digital artwork of a whale shark, whose numbers have declined 55% in past 75 years (source: IUCN)

Documentary series about ocean activists

It is estimated that without drastic action to combat climate change, 70—90% of the world’s coral reefs will die by 2050. Additionally, 90% of the big fish population has already been depleted. Illegal fishing is surging, and it’s estimated that unregulated and unreported fishing accounts for 1 in 5 fish on dinner plates.

The whale shark population has declined more than 50% in 75 years, and in only 60 years the blue whale population went down from 190,000 individuals to 3,000 mature individuals. According to van de Gronde, these numbers have urged activists all over the world to look for ways to save marine life, and among them is Madison Stewart, the main character of the documentary by Ocean Collective.

Photo credit: Ocean Collective. Digital artwork of a blue whale, of which its population has declined by 97% in the past 95 years. (source: IUCN)

Shark Girl Madison

“The documentary series featuring the main character Madison Stewart, a.k.a “Shark Girl Madison,” aims to bring powerful conservation stories to the surface. “Shark Girl Madison” has been a fierce shark activist since the age of 14, and has been at the forefront of the effort to protect what she sees as “her family.” She employs an original approach to conservation, providing an alternate source of income to shark-fishermen through ecotourism, and improving the communities well-being,” van de Gronde added.

According to Ocean Collective’s director, the team aims to use this documentary series as a catalyst for change because they believe filmmaking has the power to change the world.

The digital artwork drop will happen in three stages: the first batch of digital artwork containing “vulnerable species” from IUCN’s Red List will be launched on April 19th, on the Open Sea marketplace. “Endangered species” will be available for purchase on the 21st, and the “critically endangered species” are set to drop on April 22nd. The entire artwork collection can be viewed on the official website of the NFT drop.

Photo credit: from the personal archive of Madison Stewart. Main character and filmmaker Madison Stewart, who has been a fierce ocean activist since the age of 14.

About Ocean Collective

Ocean Collective is a global network of filmmakers who want to honor, protect and restore the ocean. Founded on World’s Ocean Day in 2020, they use the power of storytelling to raise awareness, affect policy change, and influence people to become changemakers. The team at Ocean Collective creates documentaries to start important conversations as well as partake in community-initiated projects that are created to directly impact the state of the ocean. The video about their story can be found here. The teaser for the “Museum of Extinction” can be found here.

About Polygon Studios

Polygon Studios is the Gaming and NFT arm of Polygon focused on growing the global Blockchain Gaming and NFT Industry and bridging the gap between Web 2 and Web 3 gaming through investment, marketing, and developer support. The Polygon Studios ecosystem comprises highly loved games and NFT projects like OpenSea, Upshot, Aavegotchi, Zed Run, Skyweaver by Horizon Games, Decentraland, Megacryptopolis, Neon District, Cometh, and Decentral Games.

About Eyeforce

An award-winning film production company with roots in the watersports industry. From their offices in Amsterdam and Cape Town, Eyeforce’s mission is to capture glimpses of magic and leave viewers with goosebumps.

Donate to support The Table Read
We strive to keep The Table Read free for both our readers and our contributors. If you have enjoyed our work, please consider donating to help keep The Table Read going!

Amazon and the Amazon logo are trademarks of Amazon.com, Inc, or its affiliates.

JJBarnes

Recent Posts

In Running Free By Ami Cullen, A Woman Helps Rescue Hundreds Of Horses, And Finds Her Soul

On The Table Read Magazine "the best entertainment eBook magazine UK", in Running Free by…

17 hours ago

Property For Sale By Eunice Tawney Grips With Unexpected Opening Of Pandora’s Box

On The Table Read Magazine, "the best entertainment eBook magazine UK", Eunice Tawney's "Property for…

19 hours ago

Author Interview – Suzan Mutesi – Love Beyond 30s

On The Table Read Magazine, "the best entertainment eBook magazine UK", author Suzan Mutesi talks…

21 hours ago

Abandoned At Birth By Janet Sherlund Highlights The Darker Side Of Adoption

On The Table Read Magazine, "the best entertainment eBook magazine UK", Janet Sherlund's memoir, "Abandoned…

2 days ago

Ella Rosa Released Electrifying New Single, FUN

On The Table Read Magazine, "the best entertainment eBook magazine UK", Ella Rosa's "FUN" is…

2 days ago

New Kid’s Thriller, Knights Unite By Laurel Colless, Brings The Climate Crisis To Life

On The Table Read Magazine, "the best entertainment eBook magazine UK", new science-fantasy novel, "Knights…

2 days ago